Determine what formats that you want your RSS Feed or Blog content to be readable in. The more formats that you offer the better. I would recommend, RSS 2.0, Atom or FeedBurners “SmartFeed”. If you are using Blogger it automatically creates an Atom Feed Validate your feeds By going to www.feedvalidator.org Display the RSS feed subscribe buttons on your Blog or Website Homepage in a prominent area, either at the top of the page or in the right hand column. Put a link under your feed buttons that explains what a feed is and how to use the feed. There will be readers that don’t know what these buttons do and how to use them. Update your feed frequently with new content when appropriate. Make sure that you “ping” the RSS & Blog directories after every time that you update your RSS feed (any time you make a new post). You can do this at www.pingomatic.com Promote your RSS News feeds in your newsletter, on your website homepage, with press releases, to your email database list, etc. Submit your feeds to the major feed directories. Check that your feeds are valid at least once a month. Also verify that the feed is correct any time it is updated.

What is a blog? A blog, or weblog, is a website that allows for regularly posted content or articles.

• Blogging is Inbound Marketing
• Blogging helps with SEO
• Blogging helps with social news and networking sites
• Blogging is permission centric

The conversation has already started, it’s time that you’re aware of it and develop a strategy for engaging in it and using it for marketing How To STEP 1: Read • Search for other blogs in your industry using Technorati.com or BlogSearch.Google.com. • Read and subscribe to blogs via RSS or email – RSS allows users to subscribe anonymously and consume content however they want. STEP 2: Comment • Contribute to the conversation via a comment. • Increase the value of the article – share an example, add a point, add a useful link, disagree, ask a question. • Why? • Engage in the community • Get noticed by other bloggers and blog readers • Get links back to your blog STEP 3: Write • Find the right blog software for you. • Blog functionality: Make sure to use your own business URL (blog.mycompany.com), not a sub- domain of someone else’s URL (myblog.typepad.com) – most blog software allows you to do this. Also your blog software should allow for email and RSS subscriptions as well as integration with social media sites. • Analytics functionality: To truly measure the success of your blog, your software should allow you to report on email and RSS subscribers over time, measure visitors and leads generated, and track search engine keyword rank over time and compared to competitors. • Support and expertise: If you are new to blogging, you may want your software provider to provide technical support, education and marketing expertise on how to succeed with your blog. • Draw in readers with your blog article titles.

• Funny: “GoDaddy’s 16-Step Checkout: Brainless Marketing At Its Finest?”
• Enticing: “12 Quick Tips To Search Google Like AnExpert”
• SEO: “Free Advertising on Google”

• On frequency: General rule of thumb is to blog at least weekly to maintain steady readership and continue your SEO efforts. Blog topic ideas:

• List of 5 ideas, trends, or thoughts
• Publish a list of links
• Take a recent experience and share it
• Answer questions you received recently
• Comment on other blog articles
• Turn a press release into a blog article

Promote your blog:

• Email friends and family
• Replace email newsletter with blog
• Trade guest articles with similar blogger
• Promote on social media sites: Digg, Reddit, StumbleUpon, Facebook, LinkedIn

STEP 4: Measure & Analyze • Track number of blog visitors and subscribers, SEO rankings, Technorati blog rank. • Measure real business results: number of visitors, leads, and customers generated by your blog.

One of the most crucial decisions that most online businesses have to make is choosing the best web hosting service. With a popular and reliable Internet Service Provider you won't face many problems, however with a poor web hosting service provider it can be a nightmare.

Choosing the right kind of web hosting service can be a very daunting task at times as there are some very important features that you need to make sure of. Whether you are doing online business, providing important information or sharing views online on a common interest, you need a reliable web hosting service that will allow online visitors to browse through your site effortlessly. It is only powerful web hosting that allows your website to be downloaded, browsed and updated in minimal time.

Today, you will find that the top web hosting companies are more or less having standardized features and among the more common ones are Control Panel, Diskspace, Bandwidth, Email Account, Scripting language and the ability to directly have customer support either through phone, email or through the web.

Next, you will need to consider what price you are paying for disk space and also the price to Bandwidth ratio. The best web hosting companies are those that will not over charge you for their Web Hosting Plans and a rule of thumb in this regard is that the greater the disk space as well as bandwidth that the web hosting company offers, the more you will end up paying per month to them.

So, you need to know which the most competitive priced is for you which will depend on popularity which can be judged by looking at awards won by the web host, good web hosting reviews about it and whether it gets a lot of traffic or not. Next, you should look at reliability, speed as well as guarantee of uptime which means that the web host must guarantee a minimum of 99% uptime. Thus, you should enquire whether the web hosting company has redundant back up systems or not, which if it is affirmative, will allow alternative internet connections to kick in should the main connection get interrupted.

Taking all this points together, will help you select a top web hosting company for yourself. Last but not the least, web hosting reviews can also be of great help in the task. One can search for them over the Internet and select a company that best suites your needs and budget.

Since there are several web hosting companies available, you should select the best web hosting service provider. Narrow down the number of service providers as per your need and budget. The most important point to be kept in mind is not to subscribe for the feature that you may not use. It is advisable that you read blogs and web hosting reviews on the Internet. It will give you a true picture of the quality of the services provided by web hosts service providers. The service providers should be compared on the basis of their customer service support staff, traffic, price and space. The additional features differ from one provider to another. It is recommended that you select the company that suits your needs instead of selecting a top web hosting service provider that may or may not be affordable.

WebHostingGeeks.com offers webhosting reviews and ratings since 2004. There you can find information about green hosting, reseller hosting, dedicated servers and much more.

This is a huge question that comes up all the time in the affiliate marketing and black hat forums I frequent. “How do I find niches?” Beginners find this particularly difficult and it really doesn’t need to be. For bottom feeding niches, people would like to just have niches handed to them. The problem with that is that if 10 other people jump into your niche and do things correctly, your income just got murdered. Thus the importance of being able to find your own niches to exploit. As you will agree once finished with this sections, nothing could be easier. Brainstorming Niches Once you’ve done this enough times, you’ll probably be able to gather more niches in an hour than you can use in a month. Here is my favorite method for brainstorming niches: Google Adwords Sandbox Tool The first thing I do is head on over to www.Amazon.com or the Yahoo or DMOZ directory. Or I search Google to come up with a directory that is related to a wide niche. If you have a Google Adwords Account, and you should, you will find a ledger called “tools”: Open it up, select “keyword tool” and then select the “site related keyword”. Enter a portal type website in the box and press “find more keywords.” You can also access this tool here.

Branding yourself on Twitter Keep following what is happening within your field and make sure that you become known for twittering on a subject related to your site. By linking to different quality resources, people will look at you as an expert who knows where to find the best information and who shares knowledge with their followers. Your Twitter profile and reputation is just as important as some clicks. If you have a trustworthy profile you will gain more followers as your profile will look very valuable and knowledgeable. The overall effect of you only posting quality and relevant tweets will be cumulative in the long run as branding is a subtle process that occurs over time. You will become branded as an expert who provides regular insight into your topic and this will expose you to other people who are interested in your subject. Code of conduct for your tweets: ● Be helpful, useful and friendly. The more you give, the more you will receive in return. ● Do not promote your site or your product all the time. You might have gotten somebody to follow you, but if you do not provide value to them, they can just as easily unfollow you. ● Try to grab the attention of whomever is reading by thinking of your tweets as your blog article headlines. ● Make sure to make each tweet interesting and worth reading to your target audience. Post the best you can come up with and hopefully your followers will decide to click on, check out your profile and your site. ● Restrain yourself from tweeting too much about a broad range of personal topics, as many tweets might make your followers unfollow you. Use TweetStats and TwitterFriends to learn more and analyze your tweets. How to optimize the exposure of your tweets ● Use TweetBurner to shorten the URL’s you want to include in your tweets. As tweets are based on 140 characters, this will save you some space for your message. ● TweetBurner will also track how many clicks your tweets get. You can analyze which tweet structures attract your followers the most, what headlines work best, and at what time of the day your tweets get most clicks. ● Use analysis from TweetBurner with service of TweetLater to schedule your tweets to be posted at the best possible times to optimize the exposure and number of clicks. ● Experiment with repeating the same tweet twice a day with some 10-12 hours in between and analyze your results. From my experience, people do not notice that you repeat tweets and your repeat will attract attention, as many new people have logged on since your original tweet some 10 hours before. ● You can automate your tweets even more by using TwitterFeed to have your new blog RSS news feed entries automatically posted to your Twitter followers. I do not use it personally but some might find it valuable.